The Imagine This director David J East on modern audiences yearning for emotional storytelling, his love of virtual production, as well as his proudest work, as part of LBB’s The Directors series

The Imagine This director, Rhoddy Jensen on his storytelling obsession, as well as his proudest work as part of LBB’s The Directors series.

Imagine This has appointed Isabelle du Plessis as its first Chief Growth Officer, marking the company's evolution into the Imagine This Group and signalling its ambition to build one of the industry's leading portfolios of specialist creative studios.

Kelly McKay is a Detroit-born director with a deep love for storytelling and a sharp eye for the moments that often go unseen.

Imagine This director Ben Lalande sits down with LBB to talk Ford, Toyota, shooting on film in Alaska and Ghana, and why the best moments on set are the ones nobody planned for.

Procurement might not sound like the stuff of great storytelling. Amazon Business and Imagine This Creative Studio are here to prove otherwise.